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Peter MacCallum Cancer Centre Packaging, Print & Editorial

The Peter MacCallum Cancer Centre is one of only a few integrated cancer research, treatment and education centres in the world.  Principle Design were approached to create a printed report that would illuminate the brilliance and dedication of Peter MacCallum’s researchers.

Our clean, minimal and refined publication combines bright monotone imagery and uplifting photography with a vibrant colour palette.  A tactile print finish compliments the contemporary, editorial aesthetic of the report.

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