The Australian Podiatrist Council approached Principle Design to refresh and rejuvenate their branding concept for a well respected periodical catering to those in the podiatry profession.
Our challenge was to create a masthead, cover and magazine layout that was both practical and contemporary yet engaging. By using bold graphic imagery, fresh colour palettes and a friendly typographic masthead, we were able to inject personality and life back into the Australian Podiatrist brand.
