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Branding & Marks / Packaging, Print & Editorial / Wayfinding & Signage

This fun identity and branding was designed for Melbourne and Sydney’s Sushi Hub sushi restaurants. Already well established as a high quality sushi restaurateur, Sushi Hub was looking to rebrand their franchise in order to stand out visually.

We designed a logo with a clean, contemporary Japanese feel that reflects the restaurant’s commitment to freshness and quality. The brand language was used across a range of collateral including chopstick covers, paper bags, staff uniforms and delivery vans.

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